Purple Cow
by Seth Godin · 2002

Where it comes up
Joe Rogan Experience
- #2527 - MrBeast · 2026-07-16
“road and you see a cow who cares don't ever think of it but if you're driving around down the world of road and you see a purple cow you're gonna think about it like why was that cow purple and it was taking your brand it's the same thing with content if it's a show you've seen multiple”
▶ Listen from 1:18:01